By Judy Patterson, Senior Vice President and Executive Director, American Gaming Association (AGA)
Like most of you reading this, we’ve been busy for the past
few months getting ready for Global Gaming Expo 2012. And like all of you, we’re
excited that the preparations are almost complete and that the show floor will
open in less than a week!
So much hard work and so many people go into making a trade
show happen—here at the AGA, we work with meeting planners, booth fabricators,
caterers, graphic designers, editors, printers, travel professionals and others
in preparation for the main event. And that’s not even counting the countless
individuals our partners at Reed Exhibitions and the great people at the Sands
Expo and Convention Center have been working with since last October to ensure
G2E 2012 is the best business event yet for the global gaming entertainment
industry.
When you factor in the thousands of man hours required to
develop and construct the exhibits that populate the show floor and the time
speakers take to prepare informative education sessions for our conference
program, it’s easy to see it doesn’t take a village to pull off a trade show of
this size – it takes an army!
This year’s show will be our largest since 2008, which is a
testament to the success of our move to the Sands last year, as well as to a
renewed confidence in the global gaming industry. It’s no secret that our
industry has struggled in the face of a broad decline in consumer spending
during the recession and prolonged economic downturn. But our industry is
resilient, and we are in the midst of a slow but steady recovery. There are
challenges ahead to be sure, but development, growth and – as always –
innovation are the buzzwords now
defining our business.
You’ll see a lot of the AGA at G2E, from the opening remarks
at the IGaming Congress to our Global Gaming Women events to our annual
communications awards luncheon and so much more. We hope you’ll stop by to see us at our booth
in the main registration area, and be sure to follow us on Twitter and Facebook for in-depth updates
on all the latest news from the show.
We wish everyone the best of luck with your final
preparations for G2E. We know you’ve worked hard to prepare for this week, and
it’s our goal to make this the most productive, informative and exciting week
of your business year. Look forward to seeing you soon!
Related links: Register for G2E
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